On February 27, 2012, the Board of Alien Labor Certification Appeals (“BALCA”) determined that the job titles used in print advertisements for labor certification cases do not have to match the ones provided in the actual application if the occupational classification includes a broad range of job titles.  In Matter of Target Point Media, LLC, the employer filed a labor certification application for the position of Business Development Specialist.  As part of this application, it ran advertisements for a Business Development VP with two newspapers.  After conducting an audit, the CO determined that this change violated the regulations regarding print advertisements.  In its review, BALCA stated that there must be a “logical nexus’ between the advertisement and the position listed on the employer’s application.  Since this position was considered under the occupational classification of Market Research Analyst, which includes a “broad range of job titles,” the nexus was established.  Consequently, the job was “clearly open toU.S. workers” and the position was described “with sufficient specificity to apprise U.S. workers of the opportunity.”  BALCA reversed the CO’s denial.